Avril Lavigne, Chris Stapleton, and more Joins Non-Profit Fender Play Foundation
Legendary guitar maker Fender announced the launch of the Fender Play Foundation. It’s a new charity designed to provide resources and music education opportunities to young people.
The foundation has named the most-inspiring musicians across genres like Avril Lavigne, Chris Stapleton, Brendon Urie of Panic! At The Disco, Pete Wentz of Fall Out Boy, Ashley McBryde and Green Day bassist Mike Dirnt as its inaugural artist ambassadors for 2019-2020, with others to be announced.
They will help inspire young people via foundation initiatives including surprise instrument drops and meet and greets, donating signed gear and memorabilia for auction, appearing at galas and helping guide the foundation’s overall direction. In exchange, Fender will support artist ambassador charities that align with the foundation’s mission as well as charities near and dear to artists, such as Notes For Notes, where applicable.
Over the next three years, the FPF plans to raise $3 million (Rp 42 billion) for educational institutions and organizations that provide youth with opportunities to learn how to play. To kick-start fundraising efforts, Fender will donate $1 million (Rp 14 billion) and use that initial donation to expand further fundraising. Support for music education programs will start in the brand’s backyard near its Los Angeles, Calif., Nashville, Tenn. and Scottsdale, Ariz., offices with plans to expand to more cities and programs in 2020.
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